Italy has always been on my bucket list, and I have to say that it didn’t disappoint. I’m back in the states now, trying to readjust to the six hour time change, and processing what just happened to me in… Read More
Italy, Day 12: Milan
Today was our last day in Milan. We had one final media visit to Hearst Italia. Hearst Italia owns many different magazines, but the main ones we learned about were Elle, Marie Claire, and Cosmopolitan. Every speaker stressed the importance… Read More
Italy, Day 11: Milan
Today we had two media visits, one to Burson-Marsteller, an advertising agency, and one to the production center of Rai Milan. At Burson-Marsteller we learned how Italy is trying to compete on an international level, and how that can be… Read More
Italy, Day 10: Milan
This morning we woke up to take a bus ride to Milan. At breakfast, I found that at least half of our group is as sick as I am. We’re all offering up medications to each other to see what… Read More
Italy, Day 9: Venice
Today we went on a high speed train to get just outside of Venice. I was very excited because this was the city that I was looking forward to visiting the most. When we stepped out of the train station… Read More
Italy, Day 8: Florence
Today was our much anticipated free day to explore Florence. We had the luxury of sleeping in. After, I went on a morning adventure to try to find an allergy pill to cure my runny nose. I walked around the… Read More
Italy, Day 7: Florence
We made it to Florence! Today we had to get up very early to travel to Florence because Angela Merkel was visiting Assisi and all of the roads were going to be shut down. We arrived at scenic overlook in… Read More
Italy, Day 6: Assisi
Today we woke up and got on a private bus to drive three hours to Assisi. All of us were exhausted, and we all slept. It was a bit of a relief to get away from the business of Rome… Read More
Italy, Day 5: Rome
Today we went to Enel, an international electricity company, to hear about their internal media. They explained how they ran our media and then gave different people a chance to be interviewed on their radio and television channels. I watched… Read More
Italy, Day 4: Rome
Today we visited Art Attack, an advertising agency. Originally I wasn’t very excited because I’m a journalism major, and don’t have a lot of interest in advertising. They were very engaging in their presentation and were clearly passionate about what… Read More